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EXTRACURRICULARlogo of extracurricular apparel, a store selling golf clothing sportswear

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About the brand

Extracurricular was founded in 2021 by Chris Rosaasen, former CEO of TravisMathew.

In 2008, Rosaasen joined TravisMathew as CEO and Creative Director, and quickly turned it into a global powerhouse in golf apparel, before selling the brand to Callaway in 2017.

In 2021 Chris created Extracurricular. "I wanted to do it one more time; make it different than TravisMathew. More of a classic vibe, JFK meets Steve McQueen. Extracurricular is built on playing, exploring, having fun and looking sharp in our ultimate pursuit of living the good life."